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Digital and Offset Printing – Which is Better?

DW Blog
April 30th, 2019

You must have heard of the terms digital and offset printing, but don’t know which type is best suited for your requirements! Rest assured, this is a common dilemma faced by many, as they don’t have a clearer insight regarding the differences of the two techniques.

offset-printing-vs-digital-printing

 

 

 

 

 

 

What is Offset Printing?

Plates made of aluminum are used to transfer an image onto a rubber blanket, which is then rolled onto a sheet of paper. The ink isn’t transferred directly, but color reproduction is excellent. Offset presses can run competently once they are set up, so more quantities can be printed if needed.

  • Printing in large quantities is much more cost-effective – in fact, the more you print, the lower is the “price per piece”.
  • You can use several paper types, along with custom finishes of your choice.
  • If you want to include special custom inks such as metallic and Pantone colors, that is possible too.
  • Crisp color fidelity, while detailing is fantastic – this is premium quality printing with a clean, professional look.

What is Digital Printing?

This method doesn’t involve plates, but uses toner or liquid ink. This option works well when lower quantities are needed – say, 25 greeting cards or 120 pamphlets.  It has variable data capability, so when each piece needs a unique code, name or address, digital is the best option. Unfortunately, offset printing can’t be tweaked to perform this functionality.

  • Installation costs are lower for short runs.
  • You can print only the amount as and when needed.
  • Minimum quantities are actually lower.
  • Black and white digital printing costs less.
  • Data capability is variable.
  • The quality is exceptional due to the advent of cutting-edge technology.

Which type of printing is best for your project?
digital-vs-offset-printing
Both methods are great, but the requirements have to be taken into account. For instance, if you need higher volume printing that goes up to hundreds or thousands, or you have to use specific, brand-centric Pantone color, it is best to go for offset printing that is economical at 1000+ identical copies. As mentioned, specialty ink and custom papers can be utilized too. If you need short run printing of less than 100 or up to 500 copies (begins at one single copy), or individual addresses or information, then digital is a more lucrative solution.

If you are confused about which printing method to choose, please go ahead and seek professional advice.


What is the difference between RGB and CMYK?

DW Blog
September 27th, 2018

Color plays an important role in everyday life. It can affect your mood, your impression of a brand, and even influence your buying choices. Getting the color right in your designs is crucial if you want

There are two major color systems in the digital and print design industries: the RGB color system and the CMYK color system

RGB-vs-CMYK (1)

 

In short:
RGB = Red, Green and Blue. Use for digital designs.
CMYK = Cyan, Magenta, Yellow, and Key. Use for anything printed.

 

 

Did you realised that the photos you took from your photo after develop it out the colours and result is not what you looking at? Here is another example to show you the difference.

RGB-vs-CMYK (2)

If you take your work to a dedicated graphics printer for things like postcards, brochures, etc., they may ask for the image in CMYK. This is because it is the format that they have always worked with. CMYK, also known as four-color printing, dates back to the days of color printing and processing before digital technology was even imagined.

After having some basic knowledge from the above short explanation, Next time round if you send the file to your printer, work with them and do a test print (a proof) to make sure that the color is what you expect. Again, they want the customer to be happy and will be glad to walk you through the process.