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Archive for September, 2014

Social Media and Your Business

DW Blog
September 30th, 2014

Social Media

Since the boom of social media in the last decade, companies with small marketing budget now have a new sets of tools to make their known and generate new business. Social media rate of growth is phenomenal. According to Search Engine Journal, if Facebook were a country, it will be 3rd largest country in the world. Imagine the impact on your business compare to conventional media marketing. According to “The State of Small Business Report,” sponsored by Network Solutions, LLC and the University of Maryland’s Robert H. Smith School of Business, “The study results show that social media usage by small business owners increased from 12% to 24% in just the last year, and almost 1 out of 5 actively uses social media as part of his or her marketing strategy”.

So if you are a small business owner and not utilising this tool, what are you waiting for? Choose a platform (Facebook, Tweeter, Linked-In etc) sign up and start engaging your customers. Keep yourselves and your customers up to date and stay current.

Of all the social platform out there, which one is suitable for your business? Like most convention media advertising, your target audience will determine which media platform to use. Let’s consider the followings:

1. Facebook – By far the largest social media channel. Almost everyone has an account. Suitable for Business to Customers (B2C) product and services.
2. Twitter – It is fast and great for connecting potential customers that are not in your network.
3. LinkedIn – Businesses to Businesses (B2B). Professionals looking for products and services. A social network with business in mind.

As a small business owners, concentrate your efforts to just one media platform as a start and build up gradually.


Idea

Felicia Tan
September 26th, 2014

How true is that, have a good weekend ahead, is friday!!

Idea


Lambang Agro Packaging Design – Floor Cleaner

DW Blog
September 25th, 2014

Lambang Floor Cleaner

The main purpose of packaging design is to attract the attention of customers.

The graphics and colours of the design act to communicate and to inform consumers the purpose of the products at one glance rather than reading the words that describe it. It also serve as a marketing tool to generate positive perception with consumers that lead directly to product success.

Coincide with the previous design that we have done for Lambang Agro, Design Workz continue with the progressive artwork maintaining the current flow of design concepts that ties in with the line of products. It is important not to overcrowd the packaging with graphics and colours which can distract and confuse the attention of potential buyer. We kept it clean and crisp.


MBE Signage

DW Blog
September 17th, 2014

MBE Signage

Well ladies, do take note of this. My Bag Empire (MBE) is in town. As a follow up to MBE’s Logo Design, MBE now have a Signage proudly display in the front office. Cursive wordings in red with a dash of yellow against a white backing reverse paste onto 5mm thick clear arcylic material. It is lightweight and durable suitable both for indoor and outdoor use. We wish MBE greater success with this fresh new look.

Not to mention, we did their corporate logo, see link here.


Fervor Design Website

DW Blog
September 8th, 2014

As we move into the 21st century, businesses big or small have their online presence in the cyber world will have a competitive edge.

Fervor Design gets their place in the cyber world with this new website. Red and black powerful combination of the corporate identity draws your attention straight to the product and services. To balance this energy, a touch of white to complement and united it nicely. We are happy to have this opportunity to work with Fervor Design.

Fervor Design

http://fervordesign.com.sg/