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Archive for May, 2014

Disk Precision A4 Brochure

DW Blog
May 28th, 2014

Disk Precison A4 Brochure

Brochure marketing can be an intimidating assignment for many business owners and hard-working entrepreneurs, but it doesn’t have to be such an uphill battle. By taking a clear-cut approach and using tried and true brochure design methods, convincing layouts and messages, your brochure will be in the spotlight of your customers in no time. Brochure marketing is really about targeting the right people with the precise message, at the most opportune time. Here are some of the steps that should be kept in mind during creating a brochure.

Brochure Sizes: Pick the right size for your brochure project. One of the first steps in your brochure marketing project is to select what size of brochure you will use for your brochure marketing project. Critical features to think about are the amount of content you want to display in your brochure and how you plan to deliver that brochure to client.

Point of View: What Does Your Customer Want? Asking yourself “what does my customer want” is a great way to think about the main focus of your brochure. Even though you have control over the content, the look and style of the brochure, don’t forget that ultimately, the brochure is for your customers.

Don’t Forget to Sell: Ultimately, your brochure is a sales tool. Don’t forget to promote your product and services thoroughly in your brochure. This can look like listing a specific course of action, laying out an offer, the benefits and how the customer can act on it. While none-sales information is important to have in your brochure, such as company history or facts, the main goal of the brochure is to drive behaviour that will get you one step closer to a sale.

Choosing the Paper: Choose the best brochure paper depending on how you are going to use your brochure. If you want brochures with rich, vibrant colors, then a gloss finish will do the job. For brochures that easier to handle, choosing matte finish will be better. The paper you chose for your brochure can subliminally impact your brand image, so it’s important to make the right decisions.

We are very happy to work with our client Disk Precision for their Brochure. Disk Precision is a leading approved supplier of mechanical components to well known and leading players in the hard disk drive, aerospace and consumer electronics markets. Design your brochure to cater to the market segment you hope to reach with consideration for the product or service you are selling. Whether you need brochure design, a mailer, sales collateral, a training manual, a booklet, a folder or a catalog we have the expertise to deliver on time and at a price that works for you. We are committed to providing excellent customer service and work closely with our clients to ensure a quality end product. We are skilled with handling any size project.


Poh Wah Logo Design

DW Blog
May 21st, 2014

Poh Wah Logo Design

The purpose of a logo is to give a visual representation of a company brand. A company logo design should be unique, give high impact, be eye-catchy and leave an unforgettable impression. A successful logo design will be effective in conveying the brand message and image. The logo should serve the purpose of supporting the business name and the products and services the company provide. The logo should promote the business and build brand identity. It is important to give proper amount of thought into the design of a company logo and should be designed by a professional graphic designer to ensure that the logo is effective and high quality.

We are very happy to work with our new client Poh Wah Machinery & Trading for their logo design. They are one among the leading trading company for used generators and air compressors in Singapore. Your logo will go wherever you go. Express yourself with a logo we design. Whether you like a modern or classical designs – we’ll find the perfect match for you.


NAC A4 Gatefold Brochure

DW Blog
May 14th, 2014

NAC Gatefold Brochure

An experienced speaker talking to a large audience will pick out a face in the crowd, and talk to that face. This connection with one person allows the speaker to make his talk more personal than if he were merely addressing a mass of faces. In a similar fashion, a marketing brochure uses this technique and zero in on one imaginary single person. There are different brochures available for different requirement. One among them is a Gate-fold brochures. Gate-fold brochures are not very common, this is why they produce great impact when they are appropriately used. The standard gate-fold brochure is a quad-LTR page folded in four, which results in 8 panels: 1 front panel, 1 back panel, and 6 internal panels, however, this configuration can be changed. These brochures are usually printed in high-quality paper to ensure a long lifetime and that it will reach the hands of the target audience. The impact of this brochure is such that readers keep it for a longer time and there is a higher possibility of it being distributed to others, multiplying the number of customers. As a unique feature, the inward folding of this brochure makes it compact and easy to carry. The eight panel structure of this brochure provides the designer with ample space to provide information and images of the product or service in detail.

We are very proud to work with our new Client NAC Machinery & Equipment with their Gatefold Brochure. Working with us is as easy as 1-2-3, and you won’t need any marketing or design background – just the ability to describe your business and your objectives: increasing sales, introducing the business or showcasing your products. We take care of the rest.


TC Electronics Folder & Loose Inserts

DW Blog
May 6th, 2014

A brand identity package will never be complete without presentation folders. Presentation folders are materials that are usually presented to the client to give an introduction about a company’s profile, services, products and other information. It is common that sales people are required to have this marketing collateral especially when dealing with clients. There are folders that are completely packed with inserts like brochures, business cards and a CD presentation; while some minimalist folders only show short details displaying their company logo, brief profile and contact numbers. These branding tools are reliable branding materials you can use during client presentations, business conferences, and trade shows. It is necessary to create a professional-looking and creative folder design that will effectively represent your company image to the market. When delivered in a dynamic presentation folder your business material will get the attention it deserves! Also, your clients are more likely to retain a professionally designed presentation folder (and the material inside) than a plain ‘off-the-shelf’ folder available at any office supply store. Not only does it enables you to assemble all your inserts and presentation documents when you present your business to your clients, but your folder can also be re-used to become your cover should you reproduce inserts, flyers, or any other marketing tools that you require on a regular basis.

TC Electronics Folder & Loose Inserts

We are very happy to work with our client TC Electronics for their folder & loose inserts. TC Group has more than 20 years of industrial experience spanning from cable TV network systems, PA systems, PABX systems, security and video surveillance systems, fire alarm systems, smart home systems, vehicle tracking systems to Electronic Manufacturing Services (EMS). Having worked with all the possible of presentation folder variations and permutations – pockets, business card slots, types of reproduction and card stock, we have turned designing presentation folders into a science. This highly specialized form of graphic design can be challenging, but working from our knowledge of your logo, as well as your company philosophy, we will design presentation folder artwork that is second-to-none.